Posts Tagged ‘Drishti’

Long live Telemarketing

Good morning sir, I am xyz calling from abc to sell you 123…….tell me one person who has not been through this regular annoyance which does not seems to die out anytime sooner. It has been over a few years since the pan India National Do Not Call (DNC) registry went into effect. From the [...]

An Evening in Singapore

It’s a beautiful evening in one of the most fabulous and extravagant hotels of SINGAPORE “Raffles”. Seating on table no. 15, I was praying all the while with my fingers crossed “Please GOD this award has to be for us”. “BEST VENDOR CATEGORY @ 1st Asia Communication Awards”. This all began around 2 months back, [...]

Judging Product Anusandhan Pratiyogitya

I would like to share my first experience as a “Judge”. The opportunity came by as our RnD team was preparing an intra-department competition they call – Product Anusandhan Pratiyogitya. Kshiti’s thoughts pro-ceasing: A quick picture develops in my mind of a technical gyan session which can never be of interest to a marketing & [...]

VAS

Value Added Services or simply VAS is the buzzword slowly gaining a foothold into the hearts and minds of the Indian consumer. Simply put it’s a form of service that adds value to total service offering and stands alone in terms of profitability and/or stimulates incremental demand for core service(s). It can be an add-on [...]

NASSCOM HR Best Practices Session

On Jan 29, 2010 a session on “How Leaders Make Change Happen” was held at NASSCOM’s headquarters in New Delhi. Mr. Pradeep Henry, Innovator of a globally-proven method for business process centric software development as well as Consultant and former director at Cognizant started the session with his Presentation on the topic. Ms. Neeru Goel, [...]

NASSCOM Fridays 2.0 sessions….

NASSCOM Fridays 2.0 session, Gaurav Mishra’s talk – Made in India Made for the World, leveraging social media as a powerful online marketing tool, great exposure for B2B companies, cost-effective open source development platforms for maximized end user reach